For most of us, our homes are the biggest investment we make in our lives. At ROOST™, we want you to get all you can when the time comes to sell and move on to new adventures. This is a big deal and we know it.

List with ROOST™

Whether this is your first time selling a home, or if you’ve done it before, we want you to have the knowledge and the confidence you need to make the best decisions possible.


Agency Law Matters.

We explain the agency relationships in your state so you know exactly who is on your side – and who is not.

Most states have some form of buyer agency and seller agency. Many have transaction agency and a few have some form of dual agency.

Care to learn more about how we work with home sellers like you?

Click here for your free download.


The Home Enhancement Checklist

We show you what to tidy up, clean up, patch up, and what finishing touches to add so your home shows as beautifully as possible to prospective buyers.


When selling your home, it’s important to look at it through the eyes of a prospective buyer. Our Home Enhancement Checklist will help you identify the minor changes and repairs you’ll want to make to get the most money and the quickest sale possible.


It’s All About Exposure

We network and cooperate with all the best agents in the area so they will be as excited to sell your home as we are.

Your ROOST Real Estate Co. Professional will prepare and submit accurate information to the Multiple Listing Service (MLS).  The MLS is the key to getting your home in front of perspective buyers and their agents. In addition, we create MAXIMUM EXPOSURE for your property by ensuring your home is listed on EVERY real estate related website on the net, including Realtor.com, Zillow, and Trulia

Want to know your Home Selling Genius score?

Take 15 minutes and score yourself on the eight mindsets shared by our most successful home selling clients

Scheduling Showings

We place a lockbox on or near the front door of your home so we and other agents can show the home on your behalf.

We use professional showing services to schedule showings for potential buyers of your home. When an agent has a potential buyer, they will call the showing service who will verify their information and contact you for permission to schedule the appointment.  Once the showing service has your permission, they will provide the showing agent with the lockbox code to your home.

Feedback and Communication

We pledge to stay in touch and keep you informed from beginning to end so you know exactly what’s going on.

Find Your ROOST™ Agent

Every agent who shows your property will be asked to provide feedback through the showing service.  In our experience agents respond around 35% of the time. When an agent does respond we will make sure you get the feedback.  We will speak on the phone regularly to review and discuss adjusting our overall marketing strategy as needed.

Ready to list your home with ROOST™?

Invite us over for a no-obligation consultation.

Negotiating and Structuring the Sale

Our goal is to negotiate a solid purchase contract so you get to the closing table on time with no surprises.

Your ROOST Real Estate Co. Professional will review and present all offers to you as they are received.  Our goal is to only work with buyers who are pre-qualified for a mortgage, or can provide proof of funds for a cash sale. We work with you to ensure that the terms of the contract, including closing and occupancy dates, as well as the final purchase, price work for you.

Pricing Your Home

Your ROOST Real Estate Co. Professional will help you price your home so that you get as many showings, and as money offers, as quickly as possible.

Your ROOST Real Estate Co. Professional will provide you with a written comparative market analysis detailing what similar homes in your neighborhood have sold for in the last six to twelve months. Pricing your home into today’s market is a process, not necessarily a one-time event. Your ROOST Real Estate Co. Professional will help you develop a pricing strategy that will be attractive to buyers and allow you to realize your financial goals for the sale.

Care to learn more about how we work with home sellers like you?

Click here for your free download.

We’ll Show You The Money

Your ROOST Real Estate Co. Professional will create a seller net sheet so you know how much money to expect at closing.

When you List with ROOST you will receive an estimate of the proceeds you can expect from the sale. This is based on your estimated mortgage payoff, property tax proration, realtor commission, conveyance fees, and home owner association fees. We want to avoid any unhappy surprises when you see your closing statement. This is especially important if you are buying a new home with the proceeds from this home.

Making a Contingent Purchase

We can help you sell your existing home AND represent you on your next home so you can relax and start packing.

If you need sell your home and pay off the mortgage before closing on your next home, then you may want to make your purchase ‘contingent’ on the sale of your current home. Your ROOST Real Estate Professional will guide you through the process, and work with you to coordinate all the details. We’re sure you will be just as satisfied when you Buy with ROOST™ as when you List with ROOST™.


Contract to Closing

Your ROOST Real Estate Professional schedule the appraisal and coordinate inspections, follow up on any repairs that need done, work with the title company, and handle anything else needed to complete the sale so you can focus on the rest of your life.

Getting your home under contract is only half the battle. Expect that it will take 30 to even 60 days to get from an accepted contract to the closing table. At the closing, money will change hands, and you will sign the deed over to the new owner.

Interested in listing your home with ROOST™?

Let’s see if you are a Home Selling Genius…