Build a Better Career with ROOST™

For real estate professionals who want a career worth having and a life worth living

Our Way in the Industry

Somewhere along the way, our industry decided more was always better. More volume. More leads. More noise.

And somewhere in the chaos, the professional got lost. 

ROOST is a full-service brokerage in Ohio and Florida, built around one idea: agents deserve a professional home where they can build a career worth having and a life worth living. 

Here, clarity replaces hype. Professionalism replaces chaos. Long-term thinking replaces churn. You stop surviving the next closing and start building something that compounds. 

Keep reading to see what that actually looks like…

Where We Operate

We currently serve communities in and around Central Ohio and Florida’s Space Coast.

Central Ohio

Columbus Area Counties – Delaware, Licking, Union, Franklin, Madison, Pickaway, Fairfield

Springfield/Urbana Area Counties –Champaign, Clark, Miami

Dayton Area Counties – Montgomery, Green Fayette, Clinton, Warren, Butler

property management Brevard County

Florida’s Space Coast

Brevard County – Cape Canaveral, Cocoa, Cocoa Beach, Grant, Indialantic, Malabar, Melbourne, Melbourne Beach, Merritt Island, Mims, Palm Bay, Rockledge, Satellite Beach, Scottsmoor, Sebastian, Sharpes, Titusville

Coming Soon! Cincinnati, OH

Lead with Professionalism

Most brokerages chase headcount. Flashy ads, split conversations, and recruiting pitches aimed at anyone with a license. The bar keeps dropping. 

We don’t lead with any of that. We live a culture of professionalism — increasingly rare, and increasingly valuable. We’ll never be the biggest brokerage in town, but we will be the most respected and the most referred. 

Around here, you’re surrounded by people who treat this work like the profession it is. No dabblers. No drama. A brokerage you’re proud to put on your card. 

See the philosophy behind it: The 8 Success Mindsets of the NEW Real Estate Professional. 

What’s a Brokerage For?

Some brokerages act like they’re the show — taking a cut while the agent does the real work.

They don’t promote you. They don’t support your practice. They don’t coach you for growth. 

Nobody makes real estate dreams come true like you do. Our job is different: promote you, keep you top of mind with every past and future client, support your practice, and coach you for continued success. If not this, what’s a broker for? 

You spend your time where you’re at your best — one on one with clients — knowing the brokerage behind you is doing its actual job. 

Read more: Real Estate Brokerage Business Models

The Fresh Start Game Plan

 Most agents stay where they’re unhappy because the cost of switching feels too high. We removed it. The ROOST Fresh Start Game Plan™ supercharges your business-building from day one. We make sure every client you serve knows where you are and what you’re doing.  Free to every new ROOST agent. Our way of saying thank you for your trust. 

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Build a Referral-Based Business That Lasts

Paying for leads. Racing other agents to respond. Living closing-to-closing in boom times and panicking in lean ones. That’s the trap most agents are stuck in. 

Working by referral is in our DNA. Our mission is to support and enhance the referral-generating activities of every agent here. We’ve built it into the culture. 

That means steady opportunity month after month — in boom times and lean ones. The truth is our agents don’t experience the lean times the way other agents do. 

Read more: Stop Treating Your Business Like a Slot Machine

Expand Your Personal Brand

Most of the public thinks Realtors are all the same. That’s not their fault — most brokerages treat their agents all the same. 

You’re not most agents. You’re an independent professional, and your unique abilities and relationships are the most valuable asset you own. They deserve a brand worthy of them. 

Every month, we mail personalized marketing pieces to your top relationships. We amplify your reach with professionally designed Facebook business pages and customizable websites. Your personal brand becomes a one-of-a-kind asset that supports you for years. 

Read more: Get More Referrals – The Power of a Monthly Mailing

ROOST™ Ramblings

A personalized marketing piece mailed to your top 150+ clients every month. Conversation starters, did-you-knows, and useless facts that keep you top of mind without being salesy. We haven’t skipped a month since we opened the doors.

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Real Estate Training That Makes Business Better

Most brokerages call it “training” when they show you how to write contracts, use Dotloop, and navigate the MLS. That’s not training. That’s compliance. 

Real training builds a business that supports you for the rest of your career. That’s where Buffini and Company comes in.  In our experience, no one teaches referral-based real estate better. We became Certified Buffini & Company Trainers rather than reinvent the wheel. 

We offer 100 Days To Greatness and the Pathway to Mastery to every agent, twice a year. The result: a self-multiplying referral-based business that keeps producing year after year. 

As an added benefit, every ROOST™ agent receives a paid subscription to the Buffini and Company Referral Maker CRM as part of their compensation package.

Learn more at www.BuffiniAndCompany.com 

The Values We Share

Most brokerages talk values. Few of them live by any. They end up as posters in the break room — forgotten when business gets hard. 

We have eight. They shape how we work, how we treat each other, and how we treat our clients. We don’t post them on a wall and call it culture. We live them. 

Practice With Joyful Purpose. Cultivate Transformational Relationships. Always Exceed Expectations. Leverage What Makes YOU Special. We Are In This Together. Make Invisible Opportunities Visible. The Best Get Better. What’s In It For Them? 

See what each one means in practice: The Eight Success Mindsets of the New Real Estate Professional 

Connect, Practice, Track & Grow

Great agents do three things, and they do them really well. They CONNECT with current and future clients and referral partners every single day. They PRACTICE real estate as a professional, much like a doctor or lawyer, and continually work to improve their skills. They TRACK their business-building activities, establish personal performance standards, and measure their progress every week. As a natural result, they GROW – personally and professionally.

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Meet Priscilla McNamee

Too many good agents and brokers work hard their entire careers without ever building the dependable, income-producing business they imagined when they earned their real estate license. Instead, they begin each year chasing the next transaction rather than building on the relationships and progress they have already created.

Priscilla McNamee has been a top-producing agent for more than 30 years. She has seen it all—and, more importantly, learned from it all. She is a respected leader among her peers and a trusted resource for real estate professionals throughout Central and Southwest Ohio and Florida’s Space Coast.

As ROOST’s Director of Agent Growth and Development and a Buffini & Company Certified Trainer, Priscilla helps agents build businesses that work for them—not the other way around.

Ready to build a better real estate career? Start a conversation with Priscilla today.

Why Agents Choose ROOST

So many brokerages today are full of chaos, ego, half-truths, and unfulfilled promises. The agents who come to us are tired of all of it.
 
Our vision is simple: be the most trusted, client-first real estate platform in the markets we serve. Clarity creates confidence. Confidence creates mastery. Mastery creates careers that last. 

Agents join ROOST because they want a brokerage that tells the truth. Professionalism instead of chaos. A system that builds a long-term, profitable career. A culture where ego doesn’t run the room. A path to mastery, not burnout. 

Not a place to park a license. A place to build something real. 

ROOST™ is built for…

Top producers planning their next chapter — not their exit.
Team leaders who want to lead, not micromanage. 
Veteran practitioners who want to keep growing without feeling nickel and dimed.
Experienced agents (2+ years) ready to take their business to the next level. 
New agents committed to excellence — referred by one of our agents or partners.

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Reignite Your Passion for Real Estate

You don’t need another brokerage pitch. You need a professional home that makes the work feel better, clearer, calmer, and more purposeful — year after year. 

That’s the brokerage we’ve built. We believe compensation should be simple, transparent, and aligned with professionalism. No games. No junk fees. No surprises. 

90/10 split for experienced producers grossing $100K+ annually. 75/25 for developing agents, newer agents,  and agents rebuilding momentum. No transaction fees. No administrative fees. No start-up costs. No transfer fees. No franchise fees. Ever. 

If this sounds like the brokerage you’ve been looking for, let’s talk. 

Licensed agents: Schedule a call with ROOST™ Director of Agent Growth & Development, Priscilla McNamee

Whenever You’re Ready… Here Are 4 More Ways ROOST™ Can Help Your Business Thrive

Schedule A Coaching Call with ROOST™ Director of Agent Growth & Development, Priscilla McNamee

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